Who I Work With

This work only makes sense for businesses with an existing subscriber base.

I specialize in financial publishing and trading education because I understand how subscription businesses actually make money.

In this industry, revenue is driven by structural decisions:

Timing — knowing when to promote, renew, or reframe
Psychology — understanding why subscribers stay, buy, or leave
Systems — promotions, renewals, and events that reinforce each other
Trust — monetizing without exhausting the list

That’s the lens I bring to every engagement.

An Operator’s Approach

I work with publishers who care about:

Monetization without list burnout

Long-term subscriber relationships

Sustainable revenue growth — not short-term spikes followed by churn

My role isn’t just to write copy.

It’s to think like an operator — understanding how each campaign fits into the larger revenue engine, and helping you make better monetization decisions through revenue events, positioning, and the lifecycle of your subscriber.

Relevant Experience

I began my career in financial copywriting at Agora Financial in 2018.

Since then, I’ve worked with established financial publishers and trading education companies on promotions, renewals, upgrades, advertorials, and backend monetization systems — generating millions in revenue while staying focused on retention.

Fit Matters

I work with:

- Financial publishers
- Trading education companies
- Subscription-based businesses

I don’t take on general marketing projects or one-off “just write this” requests.

If lifetime value matters to your business, we’ll get along just fine.